wnol.info July 16 2018

Apple Music Reportedly Beats Spotify in Number of Paid U.S. Subscribers

July 16 2018, 04:28 | Perry Erickson

Major music distributor says Apple Music now has more US paying subscribers than Spotify

Apple Music on phone

Spotify still leads outside of the United States, tallying 75 million subscribers as part of its first earnings report in May.

Music industry sources predicted back in February that Apple Music would overtake Spotify in USA subscribers this summer, and a major music distributor says that this has now happened. We don't have specific user numbers, but that distributor says that both Apple Music and Spotify now have more than 20 million subscribers in the United States, with Apple Music slightly in the lead. Overall, Apple Music now boasts over 50 million users via paid subscription or free trials. Spotify falls into the same bracket, but has now dropped into second place when it comes to popularity. The Financial Times says that Apple will end the year with 27 million US subscribers, while Spotify will land at about 24 million.

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Spotify still has a significantly larger subscriber base worldwide than Apple Music, but it's worth keeping in mind that Spotify is celebrating its tenth anniversary this year. Apple Music, however, is "a hair ahead", which is not a surprise. To be exact, Spotify is growing 2% each month while Apple Music grows 5% each month. The latter music streaming service is rumoured to launch in India this year, although details are limited at the moment. Tidal, Pandora, Sirius XM, and the aforementioned Spotify are among Apple Music's most notable rivals in the business, and if the rumor is to be believed, they are now technically trailing Apple as far as revenue goes. 70 million of these enjoy the paid tier, Spotify Premium, whereas the others use the ad-supported free tier of the service.

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