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July 25 2017, 08:31 | Guillermo Bowen
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The regulations aren't actually in place yet, and supporters of the bill say the rules unfairly prevent ISPs from collecting the same data that other companies, like Google and Facebook, already collect. Otherwise, so-called edge providers such as search engines and social media sites have a huge advantage over ISPs in the lucrative advertising market.
Democrats disagreed. They argue all of your personal information is now for sale. That rule requires cable and phone companies to obtain consent before using information like which websites people visited to show them customized ads and to build detailed profiles on them. Corporations could then use that information to produce specific advertisements to be projected to that user or in other ways depending on the individual user.
Republicans said former FCC Chairman Tom Wheeler, an Obama appointee, had created a slew of overbearing rules for broadband providers that would put them at a disadvantage relative to Internet companies such as Google and Netflix. Popular Internet Service Providers include Comcast, Verizon, and AT&T. Websites are governed by a less restrictive set of privacy rules.
President Donald Trump plans to sign a repeal of Obama-era broadband privacy rules as a bigger fight looms over rules governing the openness of the internet, the White House said on Wednesday. During an hour-long debate it was decided that web browsing history and app usage data should not be considered "sensitive information" despite the fact that it can be used to build up highly-detailed profiles and even personally identify people.
Some privacy advocates are stating that ISP should now stand for, "Information Sold for Profit". "Period." In a blog post Friday, AT&T said it would not change those policies after Trump signs the repeal.
The regulations would have required internet service providers to get permission before selling your information to marketers.
Instead, the digital rights group Electronic Frontier Foundation suggests you might pay to use a virtual private network, which funnels your internet traffic through a secure connection that your provider can't see into.